Champion Social

Client:

Champion Lubricants

Industry:

Automotive

Designed a suite of high-impact social media assets for Champion Lubricants' sponsorship of the SBK race weekend in MotorLand Aragón, Alcañiz, Spain. The arrtwork captured the speed, precision, and adrenaline of WorldSBK through bold compositions, dynamic typography, and brand-led visuals, delivering engaging content across multiple social platforms while reinforcing Champion Lubricants' presence in international motorsport.

Starting point

Champion Lubricants required a suite of social media assets to support its sponsorship of the WorldSBK race weekend. The objective was to create engaging, on-brand content that celebrated the event, highlighted the partnership, and captured the energy and excitement of SBK racing while remaining adaptable across multiple social media formats.